Web Development

Development made simple

Web Design ICE knows that success online is vital to the overall strength of your business. We also appreciate that to represent your brand effectively in an arena saturated with billions of web pages, requires balance and expertise, in all areas of web development.

We have over 20 years combined experience in providing website development solutions for a variety of clients in and throughout the UK and overseas, ranging from SMEs to Corporate organisations.

Our dedicated teams have an impressive range of specific expertise, allowing us to remain flexible so as to always meet your needs and match your exact requirements; as opposed to some other web development companies which try and tweak your true business requirements to a specific technology solution they maybe proficient in, which inevitably ends in disaster as you might expect!


Our tried and tested website development process is core to ensuring your business' success. We always follow the same 4 steps below for our clients:

  • Define: Business Analysis, User Profiling & Competitor Analysis

    Understanding your business’ situation and needs lies at the heart of providing a successful web development solution. So we ensure that our website development ideas are based on solid, demonstrable planning and analysis, as we always take a long term strategic partnership approach with all our customers. We have no desire or benefit in providing you with just a quick fix - we want your business grow and provide you with the correct technology to make this happens.

  • Design: Creative Design, User Experience & Accessibility

    We appreciate that every client has different requirements and budgets, so we offer specification and design solutions to match your specific needs. This ensures that functionality, accessibility and creativity work harmoniously in your website design.

  • Build: Websites, Intranets & E-commerce

    Our build process covers every requirement your business might have – from complex E-commerce solutions to our bespoked ICE Content Management System (CMS) that gives you and your staff complete control.

  • Refine: Maintenance, Support & Analytics

    Our support and expertise does not end with the launch of your new website – this is just the beginning! We will continue to refine your site and analyse its' performance to achieve the best possible results for you.

Web-based Database Development

So, your business has a huge amount of information and you need somewhere to store it, but you need to be able to search for specific information as quickly as possible – a web based database could be exactly what you need!

Databases were one of the first areas of software to take off back in the late 1970’s. Things have moved on a long way since then and at Web Design ICE we make sure we are aware of the latest and greatest technical innovations which can make any database we create work exactly in the way you need it to, saving your business time and money.

A web based database provides all your employees access to your business' information wherever and whenever needed and make real time changes to this information, which everyone can view instantly.

A web-based database development can also form part of a larger project, for example an E-commerce solution, enabling you to make live changes to pricing and stock, or alternatively as part of a Customer Relationship Management system (CRM), enabling you and your employees to access thousands of contacts in real time.

Custom Web Application Development

Have you ever wondered how the web could make your business even more successful? Web Design ICE are experts in creating custom web applications and pride ourselves in being able to turn our clients’ ideas a reality with great success.

Whatever functionality is required, we can provide you with a consultative and holistic approach, ensuring all your business needs are met. We offer a full analysis of you requirements and conduct an implementation review to minimise any roll-out issues.

Bespoke E-Commerce Development

Electronic commerce (aka “E-Commerce”) is basically the buying and selling of products  and services online and sales are expected to exceed £250 billion globally by 2011. If you are thinking about starting a online business, or taking your current business online, then Web Design ICE are here to help you.

We can provide a range of solutions, from simple shop fronts, to fully integrated CMS and E-Commerce solutions. We develop in a fully flexible modular method, so that you can increase the functionality of your solution as your revenue stream changes and business grows. We can create a long term growth plan with you with separate development cycles for all areas of functionality.

Whether you are a traditional retail business, an online service provider, or anything in between, Web Design ICE  can create an E-Commerce solution to suit your business needs.

Bespoke CMS Development

Your web presence is the public face of your company – but how do you ensure it is accurate and represents everything you want it to? A Content Management System enables the management and control of a large, dynamic collection of material and allows users with little or no knowledge of programming languages to create and manage content with ease.

There are many off-the-shelf CMS solutions, but Web Design ICE know that our in-house bespoke CMS application - the ICE (Internet Concepts Engine) provides an effective and flexible platform to give your business the level of control it needs to drive your business forward. We have developed this system over several years to match our clients requirements and being fully developed in-house provides us complete flexibility and control over the system, unlike off-the-shelf solutions which are very restrictive.

Whilst in the past, “Websites” used to be the online brochure of a company, today it needs to deliver a lot more. Your website should have some level of interaction and communication, provide interactive Web 2.0 functionality, and even some direct services to your customers. Therefore “Content Management” should not be the only requirement you have in relation to your website.

We deliver every CMS as a web-based application that not only allows you to easily manage the content of your website, but also do a lot more. Even better, since the system will be built specifically for you, any new service or functionality can be added in the future without having to build everything from scratch. Even if you don’t need advanced functionality immediately, it’s a wise investment to opt for a bespoke CMS from today, so you have the freedom of choice to add this at a later stage, without a high level of capital investment.

Web Design ICE ensure that your CMS will be very user-friendly and have great functionality, giving you control over every aspect of the online – and often first - face of your business: your website!

If you would like to know find out how Web Design ICE's web development processes can empower your business, please contact us by either phone on 0800 279 5462 or CLICK HERE to send us an enquiry via email.